Vaqora.
RoastPre-spend creative review for Meta video
Kill weak ads before they kill your budget.
Upload the video. Get Launch / Edit / Kill — with the exact seconds to fix — before Meta charges you to learn the same thing.
No Meta connect required · Minutes, not a creative review call · ~25 credits
Built for people who pay for the learning phase themselves.
Blind testing is a tax on bad creatives.
You still need live traffic to find winners. You don’t need live traffic to catch a hook that never had a chance.
Blind launch
$200–$600+
Typical early test burn on a creative that was already broken
- Soft hook dies in the first second
- Learning phase eats budget anyway
- You “learn” what a scrubber could have shown
Roast first
~25 credits
One upload. Launch / Edit / Kill before a dollar hits Meta
- Flag weak hook, pacing, CTA, native feel
- Second-by-second fixes + rewritten openings
- Only spend on creatives that earn the auction
Testing teaches.Blind testing bleeds.
Roast doesn’t replace performance data. It stops obviously broken ads from ever meeting the auction.
- 01
You pay Meta to discover the hook was soft.
A generic opener doesn’t fail in Slack. It fails as expensive CPMs and a learning phase that never exits.
- 02
“Looks fine” is not a media buyer.
Friends review vibes. The auction rewards thumb-stop, pacing, native feel, and a CTA that actually sells.
- 03
One bad creative can cost more than the shoot.
A few hundred in wasted impressions teaches you almost nothing — except that you should have caught it offline.
Upload once.Get judged like spend is on the line.
- 01
Drop the video
MP4, MOV, or WebM. No Ads Manager connect. No campaign rebuild. Just the creative.
- 02
Four lenses watch it
Meta buyer, Reels-native strategist, direct-response copywriter, and a skeptical consumer — on the same file.
- 03
Ship Launch, Edit, or Kill
Scores, timeline markers, and rewritten hooks. Fix the beats — then decide if it deserves budget.
Four lenses on every frame
Meta media buyer
Would this survive the auction, or die in learning?
Native strategist
Does it feel like feed content — or an obvious ad?
DR copywriter
Is the promise specific? Is the CTA earned?
Skeptical consumer
Would a real person scroll past in under a second?
Not vibes. Specific fixes.
Weak opening
“Stop wasting money on ads that don’t work…”
Generic pain. No product. No reason to stay.
Roast rewrite
“Your Meta learning phase is eating $40/day — and the hook still doesn’t name the offer.”
Specific. Scroll-stopping. Ready to re-cut.
Verdict
Launch / Edit / Kill
A clear call — not “needs work.”
Scores
Hook · Pacing · CTA · Native
The four levers short-form actually lives or dies on.
Timeline
Second-by-second
Scrub to the beat that fails — with the fix.
Hooks
Rewrites included
Stronger openings before you re-render.
Before you upload.
What is a video roast?+
Vaqora’s pre-spend creative review. Upload a Meta-style video; AI scores hook, pacing, CTA, and native feel, then returns Launch / Edit / Kill with timeline fixes.
Will this predict my ROAS?+
No. Roast judges creative quality before money leaves the account. Live traffic still decides performance. The job is stopping ads that were doomed on frame one.
Do I need to connect Meta?+
Not for a roast. Upload the file (or pick a video from an offer in Vaqora). Meta connect is only for launching campaigns.
How long does it take?+
Usually a few minutes — transcript, frame analysis, then the full report with scores and timeline markers.
How much does a roast cost?+
About 25 creative credits per video. That’s typically cheaper than a single wasted day in learning on a broken hook.
Can I roast videos I didn’t make in Vaqora?+
Yes. Upload anything you’ve shot or edited elsewhere. You can also roast videos generated inside an offer.
Don’t buy the lesson.Roast it first.
Upload a video. Get a verdict in minutes. Fix the beats that would have burned your test budget.
Analyze my videoAlready have an account? Sign in to roast · Create ads from a URL